My Services
Local Marketing Services
Google Ads, Google Business Profile, Local SEO, websites, Facebook Ads and tracking, all built around one goal: more calls and booked jobs.
Home / Services
01. Google Ads for Local Businesses
Get to the top of Google when locals search for your service.
Show up at the top when nearby customers search “near me”. Tight radius targeting, call ads and keywords that bring calls, not tyre-kickers.
Best for: plumbers, HVAC, cleaners, roofers, dentists and any business that gets jobs by phone.
What's included
- Local keyword research ("near me" + city searches)
- Search & call-only campaigns with radius targeting
- Negative keywords to stop wasted clicks
- Ad copy + extensions: call, location, reviews
- Call and form conversion tracking
- Weekly optimisation + monthly report
What's included
- Full profile audit and category fix
- Services, products and description written for search
- Photo and post plan
- Review-request system for happy customers
- Q&A and spam / duplicate clean-up
- Website and tracking links (UTM) set up
02. Google Business Profile Optimization
Show up in the Google Map Pack and win the click before your competitors.
Rank in the Google Map Pack with a fully optimised profile: categories, services, photos, posts and a simple review-request system.
Best for: businesses that want more calls and direction requests from Google Maps.
03. Local SEO
Free, long-term traffic from your service area.
Service + city pages, local keywords, citations and on-page SEO so you win more free traffic from your service area.
Best for: businesses that want leads beyond paid ads.
What's included
- Service + city landing pages
- On-page SEO: titles, headings, schema
- Local citations and NAP consistency
- Internal linking and page speed fixes
- Google Search Console setup
- Monthly ranking and traffic report
What's included
- Mobile-first design in WordPress / Elementor
- Quote form, click-to-call and WhatsApp buttons
- Service pages and reviews section
- Basic on-page SEO and fast loading
- Thank-you page + conversion tracking
- You own the site, domain and hosting
04. Lead-Generation Websites
A website that turns visitors into calls and quote requests.
Fast, mobile-first websites with quote forms, click-to-call and WhatsApp buttons, built to turn visitors into booked jobs.
Best for: businesses with no website, or one that looks good but doesn’t bring leads.
05. Facebook & Instagram Ads
Reach homeowners in your area before they even search.
Local lead ads and retargeting that keep your business in front of homeowners in your area until they’re ready to book.
Best for: seasonal offers, new services and retargeting website visitors.
What's included
- Local audience and radius targeting
- Lead-form and Messenger / WhatsApp campaigns
- Creative and offer testing
- Retargeting website visitors
- Meta Pixel + Conversions API setup
- Cost-per-lead focused reporting
What's included
- Google Tag Manager + GA4 setup
- Call tracking from ads and website
- Form, WhatsApp and click-to-call events
- Google Ads & Meta conversion import
- Looker Studio lead dashboard
- Tracking audit of existing setup
06. Call & Lead Tracking
Know exactly which ad, keyword or listing brought each job.
Every call, form and WhatsApp click tracked with GA4 + Google Tag Manager, so you know exactly which ad brought each job.
Best for: anyone spending money on ads without clear numbers.
Who I Work With
Local Businesses I Help Grow
If your customers find you on Google and call you to book, I can help.
- Plumbing
- HVAC & Heating
- Cleaning Services
- Roofing
- Electricians
- Dental Clinics
- Landscaping
- Pest Control
- Window Cleaning
- Salons & Spas
- Law Firms
- Auto Repair
My Process
From Free Audit to Booked Jobs
The same five steps for every local business, from one-van operators to multi-location companies.
01
Free Audit
I check your Google Business Profile, website, ads and competitors in your area.
02
Local Plan
Services, service area, budget and the number of calls/jobs we’re aiming for.
03
Setup
Website, Google Business Profile and call/form tracking set up properly first.
04
Launch Ads
Google Ads (and Facebook if it fits) go live targeting customers near you.
05
Grow & Report
Weekly optimisation and a simple report: calls, leads, cost per lead, booked jobs.
FAQ
Questions? Answers.
Everything clients usually ask before we start working together.
What kind of businesses do you work with?
Local service businesses: plumbers, HVAC, cleaning companies, roofers, electricians, dentists, landscapers, salons, law firms and similar. Mostly in the US, UK, Canada and Australia.
How much should I spend on Google Ads?
Many local businesses start at around $10-20 per day and scale up once the calls come in. The ad budget is paid directly to Google, so you stay in full control.
Do I need a website before running ads?
A fast page with a clear offer, click-to-call and a quote form converts far better than a slow site or a Facebook page. If you don’t have one, I can build it.
How soon will I see calls?
Google Ads can bring calls within the first days of launch. Google Business Profile and Local SEO build up over weeks and months and keep paying off.
Do I keep ownership of everything?
Yes. Your Google Ads account, Business Profile, website and tracking all stay in your name. I work with the access you grant.
Ready for More Local
Calls & Booked Jobs?
Get a free local marketing audit of your Google ranking, Business Profile, website and ads. You’ll see exactly what to fix first, with no obligation.
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